Inbound Brand Marketer - Recranet - Online reservation software

You ensure that we are top of mind with our (potential) customers

The online specialist for tourism and recreation

Recranet is the online specialist for tourism, rental, and recreation. We are growing (inter)nationally with our innovative all-in-one reservation system and smart online marketing. Recranet is an informal, young, fresh, and dynamic company in Middelburg consisting of a team of well-coordinated 'young professionals'.

Recranet Inbound Brand Marketer

As an Inbound Brand Marketer at Recranet, you are the driving force behind our branding and marketing strategies. You work closely with our marketing and sales team to strengthen Recranet as a brand, increase our online presence, and boost our sales. You are responsible for developing and implementing creative and effective marketing campaigns aimed at attracting high-quality leads.

What do you do as a Brand Marketer

Develop and execute a comprehensive inbound marketing strategy.
Create engaging content that tells our brand story and resonates with our target audience.
Optimize our website and social media channels for maximum visibility and engagement.
Analyze marketing data to optimize campaigns and maximize ROI.
Collaborate with cross-functional teams to ensure brand consistency in all marketing initiatives.
In addition to brand marketing for our own brand, there is naturally also the opportunity to make (online) impact for our clients if you wish.

What are we looking for?

A driven marketing professional with at least 5 years of proven experience in brand marketing.
Extensive knowledge of inbound marketing techniques, strategies, and tools.
Strong skills in content creation, SEO, and social media marketing.
Ability to analyze data and make strategic decisions based on it.
A sharp analytical eye on competition in our field.
Knowledge of SaaS and scalability.
Creative thinker with an eye for detail and a passion for technology.
Graduated HBO/WO.
Experience with CMS systems and social media platforms.
Proficiency in Dutch and English, both spoken and written.
Strong verbal, communication, and analytical skills.
Ambition, motivation, and a driven mentality that keeps you always up to date with the latest online marketing developments.
Planning and organizational skills.
A high degree of independence and responsibility.
A non-smoker/vaper: we have a non-smoke/vape policy and promote good health.

What do we offer

Salary between € 3,500 and € 5,500, depending on your experience, track record, and leadership qualities.
The opportunity to work in a fast-growing tech company with an open and innovative culture.
An inspiring and modern work environment with a strong focus on collaboration but also individual focus.
An ambitious team and an informal atmosphere.
The possibility of healthy and responsible lunches (our Chef de Lunch prepares dishes daily with attention to vitality and health).
A reimbursement for your fitness subscription.
An annual training budget of € 1500.
Lots of freedom and room to take initiatives to make an impact and deliver value.
Relocation allowance to Zeeland (if applicable).
A solid pension scheme (including survivor's pension; may sound a bit heavy, but important nonetheless).
A flashy MacBook, external screen(s), and all necessary accessories.
At Recranet, we value loyalty with an increasing bonus: after 3 years you receive €375, after 5 years €995, after 10 years €1,250, after 15 years €1,750, after 20 years €2,250, after 25 years €2,750, after 30 years €3,250, after 35 years €3,750, and after 40 years €5,000 (based on full-time employment).
Legendary team outings and fun gatherings like this, this, this, this, this this and this.

What are you waiting for!

Are you the Inbound Brand Marketer we are looking for? Send your CV and cover letter to email hidden; JavaScript is required or email hidden; JavaScript is required. Clearly state why you are the ideal candidate for this role and how your experience contributes to the success of Recranet.